Feb 212017
 

Auto shows offer a peek at what consumers may expect to see on car lots soon or in the near future. The largest auto show in the country, the Chicago Auto Show, just wrapped up and during the media preview, attended by Latino Traffic Report, manufacturers revealed more choices for a diverse consumer market.

More than two years since the first Titan was unveiled, Nissan completes the tale of this groundbreaking pickup-with the intro of the King Cab or extended cab version of the 2017 Titan. Nissan VP Fred Diaz held a tailgate chat with journalists, expressing satisfaction with the King Cab and announcing that the Titan line-up is now complete.

Tailgate chat with Nissan VP Fred Diaz.

“The launch of the new King Cab body is the last step in a journey that began in December 2015 with the debut of the breakthrough TITAN XD, which continues to carve out a unique white space between competitors’ heavy-duty and half-ton trucks,” said Diaz, division vice president and general manager, North America Trucks and Light Commercial Vehicles, Nissan North America, Inc. “Now, with the addition of a half-ton TITAN, our new Endurance V8, three body configurations, three bed lengths and a range of grade levels and equipment packages, we’re covering nearly every segment in the personal and commercial full-size truck markets. Add to that the industry’s best five-year/100,000-mile bumper-to-bumper warranty and the TITAN family is even more compelling.”

Offered in 4×4 and 4×2 and on both the half-ton and XD versions of the Titan, the King Cab (not to be confused with the four-door Crew Cab) features wide opening rear-hinged doors for added convenience. Potential commercial truck users will appreciate a first-in-segment “rear seat delete” option that removes the rear seat, rear heater duct, and rear roof-mounted assist grips and adds a flat rear load floor and rear wall finisher with tie-down hooks.

Rogue One Star Wars Limited Edition

The Titan and Titan XD King Cabs should go on sale this spring.

Continuing to leverage the Rogue via its marketing alliance with LucasFilm. Ltd. and its latest blockbuster, Rogue One: A Star Wars Story, Nissan displayed the Rogue One Star Wars Limited Edition package featuring Star Wars badging on the kickplates, floor mats, and Rebel Alliance and Galactic Empire logos in cupholder inserts and interior accent lighting. Only available on a Rogue SV trim equipped with the Sun and Sound Touring Package makes it more accessible and unique, but not fancy. Nissan plans to produce only 5,400 with the package costing approximately $1,990 extra.

Finally, Nissan expanded its lineup of Midnight Edition vehicles, previously only available on the Maxima, introducing five new models in Chicago, namely the Sentra, Altima, Rogue, Murano and Pathfinder The trend of “darkened” accenting on vehicles appears to have its appeal as more and more brands introduce them. The black wheels, spoiler, mirror caps and available special floor mats with additional equipment added by model will set the new Midnight Editions apart.

Midnight Edition Nissan Rogue

“The six models offering Midnight Edition packages account for more than 75 percent of our U.S. sales, so we think they will find a receptive audience.” said Christian Meunier, senior vice president, Nissan Sales and Marketing and Operations, Nissan North America, Inc.; chairman, Nissan Canada.

On sale now, available exterior colors include Red Alert, Super Black, Aspen White, and Gun Metallic.

For drivers with special needs, Chrysler displayed a modified Pacifica with wheelchair access, part of its new partnership with a leader in aftermarket modifications for the disabled, BraunAbility. Included in the FCA US Automobility Program, the modified Pacifica will help ease the financial burden of drivers and passengers with physical challenges. Through this program, customers can be reimbursed for up to a maximum of $1,000 for out-of-pocket expenses to install qualifying adaptive driver or passenger equipment on a purchased or leased new Chrysler, Dodge, Jeep, Ram or FIAT vehicle.

Alex Fedorak introduces the Mitsubishi Outlander Sport Limited Edition.

Marking its centennial, Mitsubishi also introduced a Limited Edition of the Outlander Sport, its most popular vehicle. Positioned directly above the ES trim level or base model, it will include 18-inch wheels, a rearview camera, an aluminum-alloy fuel door, and high-intensity discharge headlights.

Interior details include black cloth seating, red accent stitching on the steering wheel, shift knob, and brake lever, aluminum-covered pedals, and heated front seats.

“A lot of things have happened over the course of the last 100 years,” said Alex Fedorak, public relations manager for Mitsubishi. “A lot of innovations, and I’m proud to say that we were one of those innovators along the way.”

The Outlander Sport Limited Edition will be in dealerships later this month for $21,995 and available through the end of the model year.

For more views and information about the vehicles featured at the Chicago Auto Show, go to http://www.chicagoautoshow.com.

 

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