Sep 302015
Pictured with the 2016 Nissan TITAN XD is Fred Diaz, senior vice president, Sales & Marketing and Operations, U.S.A.

Pictured with the 2016 Nissan TITAN XD is Fred Diaz, senior vice president, Sales & Marketing and Operations, U.S.A.

Latino Traffic Report recently attended the State Fair of Texas auto show media preview in Dallas where Nissan kicked off its biggest presence ever with a special showing of the all-new 2016 Nissan TITAN XD full-size pickup.

The 2016 TITAN XD, which was planned in Tennessee, designed in California, engineered in Michigan, tested in Arizona and assembled in Mississippi, will be featured on a specially built “TITAN Proving Grounds” display, providing truck fans the unique opportunity to take part in a series of interactive activities and experience TITAN XD in its natural setting. The State Fair of Texas runs September 25 through October 18 at Fair Park in Dallas.

2015-09-24 11.58.14“Texas has played a huge role in the development of our all-new lineup of American TITAN trucks. The initial focus groups took place here and we’ve taken it through multiple clinics throughout the state. Texans know trucks and we wanted to hear from expert truck customers,” said Fred Diaz, senior vice president, Sales & Marketing and Operations, U.S.A., Nissan North America, Inc. “To test TITAN XD under real world conditions, we’ve also put prototype trucks in the hands of folks in Texas and across the U.S.—construction workers, farmers, ranchers, and even a rodeo equipment manufacturer.”

The centerpiece of Nissan’s State Fair of Texas display is the TITAN XD, which is powered by a new Cummins 5.0L V8 Turbo Diesel engine rated at a powerful 555 lb-ft of torque and is set to go on sale at Nissan dealers nationwide in December.

The TITAN XD, which features a maximum towing capacity of more than 12,000 pounds* when properly equipped, will later be available in a total of three cab configurations, three bed lengths, two frame sizes, 4×4 and 4×2 drive and five grade levels.

“The key attributes of TITAN XD are that it offers increased towing stability, along with more torque, than a traditional half-ton pickup—without the sacrifices of a harsh ride, unnecessary capability and higher price of a ¾-ton truck,” said Diaz.

2016 Titan XD interior

2016 Titan XD interior

TITAN’s innovation leadership continues with cutting-edge available towing, utility features and driving aids, including an Integrated Trailer Brake Controller, Trailer Sway Control (TSC), Tow/Haul Mode with Downhill Speed Control and a Trailer Light Check system that allows one-person hook-up operation – including checking turn signals, brake lights and running/clearance lights.

Also assisting trailer hook-ups is the TITAN’s RearView Monitor with Trailer Guides, while the available Around View Monitor (AVM) provides a virtual 360-degree “bird’s eye” view of the surrounding area from front, rear and side cameras to help with parking and pulling in and out of tight spaces. The system also includes Moving Object Detection (MOD), which helps detect moving objects such as vehicles, shopping carts or other large objects near the vehicle when backing out via an on-screen notification and warning chime.

2015-09-24 11.45.51Helping TITAN XD owners take advantage of its ample towing power are two available hitches—including an integrated gooseneck hitch engineered into the frame and easily accessible in the bed.

Nissan currently employs more than 1,000 people in Texas at the Nissan Motor Acceptance Corporation (NMAC), Nissan Central Region and a parts distribution center. There are also 71 Nissan dealerships in the state.

UPDATE: The Titan XD would go on to be named the Truck of Texas by members of the Texas Auto Writers Association at the annual Truck Rodeo.


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  One Response to “Nissan Features the 2016 Titan XD at the State Fair of Texas”

  1. […] Thanks to lower gas prices, the light duty truck market has rebounded—the latest figures in the Wall Street Journal show a year-to-date increase of 9.8 percent, 4.4 percent for pickups. Last year saw many new innovations, including an all-new 5.0-liter Cummins diesel that allows the 2016 Nissan Titan XD to straddle the half-ton and heavy-duty segments in capability. Auto writers were so impressed with it that they named it the Truck of Texas for 2015. […]

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