LTR Joins 2022 Hispanic Motor Press Awards Jury

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Aug 112021
 

The Hispanic Motor Press Foundation (HMPF) announced today their new panel of judges for the 2022 Hispanic Motor Press Awards (HMPA) and Latino Traffic Report (LTR) made the list. The premier independent Latino vehicle awards presented in the United States recognize the best new vehicles for Hispanic buyers. Winners will be announced during this year’s LA Auto Show, the annual ten-day auto and lifestyle event featuring the most diverse range of vehicles and brands in North America that opens to the public on November 19, 2021.

Genesis GV80, 2021 Luxury Car of the Year.

“With Hispanic buyers accounting for 25 percent of the growth in new-vehicle sales, HMPA guides consumers in preselecting choices,” states Ricardo Rodriguez-Long, founder and president of the Hispanic Motor Press. “Los Angeles is the top Hispanic market in the U.S. and the LA Auto Show continues to be a top performing show.”

The HMPA jury panel is comprised of national Latino automotive journalists, bloggers, content creators, and industry influencers selected by the organization’s advisory board. Twenty-three automotive experts and Hispanic consumer engagers—handpicked every year—and one jury director, form the panel. 

“This is the only national automotive award selected exclusively by Latino automotive journalists who best understand the needs and concerns of Latino car buyers,” says Valerie Menard, CEO of LTR. “It’s an honor to have been selected to serve on this jury.”

The jurors evaluate the vehicles from their perspective as part of their professional work through September 2021. Finalists are selected for the top ten best new vehicles: Car, EV Car, Hybrid Car, Sports Car, Luxury Car, Car Technology, Sports Utility Vehicle, Pick-Up Truck, Adventure Car, and the ultimate award Family Car of the Year.

Chrysler Pacifica Hybrid, 2021 Family Car of the Year.

Auto manufacturers voluntarily submit their entries, and the panel evaluates the vehicles on their features including overall design, comfort, safety, economy, handling, performance, functionality, infotainment integration, interior design, environmental requirements, driver satisfaction, and price.  The final top ten vehicle winners represent the most significant automobiles in the market, as they meet the needs and desires of Latino consumers. Winners will be announced during the LA Auto Show’s Automobility LA press days, November 17–18, 2021. The general public is invited to attend the LA Auto show from November 19–28, 2021 and view the winning vehicles in-person.

Rodriguez-Long will serve as jury moderator. The Hispanic Motor Press Awards 2022 jury panel from across the country includes:

1. Aaron Sanchez (ABC News) CA9. Ellie Byrd (El Heraldo News) TX17. Maria Ravani (Sobre Rodas Magazine) FL
2. Alejandro Maciel (LA Times Español) CA10. German Angel (Enfoque Social) – CA  18. Pepe Delfino (El Automovilista) – FL  
3. Angelica Willard (Willard Post) FL11. Gil Silva (Mitchell Books) – CA  19. Pepe Forte (Automania)- FL  
4. Armando Varela (La Opinion) CA  12. Hector Russo (Geek’s Room) – TX  20 Roger Rivero (Automotriz Channel) – OR  
5. Camilo Alfaro (Autoproyecto) CA  13. Jaime Gabaldoni (Univision Autos) – FL21. Sandra Munoz (Latinaology)- AZ  
6. Carlos Hernandez (LatinOCC) CA  14. Jeffrey Gomez (The Snob Magazine) – TX22. Valerie Menard (Latino Traffic Report) – TX
7. David Loji (The Detroit Bureau) MI  15. Jose Melendrez (La Alcancia) – NY 
8. Dawn Garcia (A Taste of Dawn/ATOD Magazine) – CA  16. Lizza Monet Morales (Xoxo, Lizza Inc.) – CA   

For information on previous Award Winners visit www.hispanicmotorpress.com.

#hispanicmotorpress

#hmpaawards

Colón Honored at 2017 Hispanic Heritage Awards

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Oct 112017
 

Winding up Hispanic Heritage Month, Latino Traffic Report has learned that Alba Colón Chevrolet Racing program manager, NASCAR Sprint Cup Series received the STEM (Science, Technology, Engineering & Math) Award, sponsored by ExxonMobil the at the Thirtieth Hispanic Heritage Awards presented by the Hispanic Heritage Foundation (HHF), September 14 at the historic Warner Theatre in Washington, D.C. The show was also televised on PBS, October 6.
Created by the White House in 1987 to commemorate the establishment of Hispanic Heritage Month in America and supported by 40 national Hispanic-serving institutions that co-host the program, The Awards are among the highest honors by Latinos for Latinos.

STEM Award Honoree Alba Colon and J.W.Cortés

“I am very proud of my heritage and I would not have wanted to journey through this life any other way,” commented Colón during her acceptance speech. “By working together and celebrating the beauty of our heritage and who we are … we can change the world.”
A Spanish native, Colon grew up in Puerto Rico where she moved with her family at the age of three. It was an interest in space, not cars that led her to pursue a mechanical engineering degree at the University of Puerto Rico, Mayaguez Campus. She worked at Sterling Pharmaceuticals in Puerto Rico after college but left to work on the Formula SAE program, where she, as team captain, built race cars from the ground up, exhibiting them at events held at the Silverdome in Pontiac, MI. GM hired her after three years of competing in the Formula SAE program, and in 2001, named her Chevrolet Racing’s Program Manager for NASCAR Cup racing. She’s one of the most powerful women in the sport and the only top female engineer in the sport of NASCAR racing.
“As a Latina in a traditionally underrepresented field, Alba Colón is a transformative role-model for our community,” said José Antonio Tijerino, president and CEO of the HHF. “The Hispanic Heritage Foundation is privileged to honor her with the STEM Award on an evening which will be entertaining, meaningful and inspirational as we present America with the great value Latinos provide. It’s more important than ever to showcase visionary Latinos like Alba and the other Honorees.”

The Awards recognize the contributions and accomplishments of leading Latino individuals and organizations in various fields while celebrating cultural pride and the great promise to America. Additional honorees this year included:

The DREAMERS Inspira Award, sponsored by American Federation of Teachers (AFT)

Luis Fonsi– Special Trailblazer Award, sponsored by TARGET

Gael García Bernal – Vision Award, sponsored by The Walt Disney Company

Rudy Beserra – Leadership Award, sponsored by The Coca Cola Company

The Latin Recording AcademyArts Award, sponsored by Southwest Airlines, the Official Airlines

Alba Colón: STEM (Science, Technology, Engineering & Math) Award, sponsored by ExxonMobil

November 1, 2015: at the Martinsville Speedway in Martinsville, VA . (HHP/Andrew Coppley)

The Hispanic Heritage Awards are unique in that educators, physicians, innovators, businesspersons, community leaders, and elected officials stand alongside celebrities and great artists in representing the great value Latinos provide the United States and the globe. They serve as a launch of HHF’s year-round, award-winning programs that inspire, prepare, and connect Latino leaders in the classroom, community and workforce to meet America’s needs in priority fields.

Ford Awards Driving Dreams Grants

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Jul 242017
 

 

Ford Driving Dreams

Latino Traffic Report has learned that Ford Motor Company Fund, the philanthropic arm of Ford Motor Company, recently named the recipients of the Ford Driving Dreams (FDD) Grants at the 88th Annual LULAC National Convention in San Antonio, Texas. A total of $400,000 in scholarships and grants will be awarded to ten Councils and LULAC National Educational Service Centers, Inc. (LNESC) to support programs that encourage students to graduate from high school, and provide resources to help them pursue a higher education.

Ford Fund will award eight LULAC Councils $20,000 each in FDD Grants to implement educational programs over two school years in collaboration with a local education entity. Grant recipients from 2015–LULAC Council #2862 in Sacramento, California. and LULAC Council #313 in Chicago, Illinois–were selected to each receive a $10,000 renewal grant for an additional school year to continue their successful programs to promote on-time high school graduation.

“Ford Fund is very proud of its collaboration with LULAC. Together we provide invaluable resources to help the councils build a stronger and brighter future for thousands of students in their own communities,” said Joe Avila, manager, Ford Motor Company Fund. “Education has long been a priority for Ford and we remain committed to helping our young people advance in school and reach their academic dreams.”

The new 2017 grant recipients are:

  • Council #2890 Hollister, California
  • Council #5294 Pilsen, Illinois
  • Council #13004 Holland, Michigan
  • Council #20009 Philadelphia, Pennsylvania
  • Council #214 Houston, Texas
  • Council #44017 South Jordan, Utah
  • Council #4614 Richmond, Virginia
  • Council #11126 Washington, DC
  • Council #2862 Sacramento, California (renewal grant)
  • Council #313 Chicago, Illinois (renewal grant)

Angelica Eggers is a beneficiary of the Ford Driving Dreams Grants program through the San Antonio LULAC Council #4619. Eggers participated in the Ford Driving Dreams program during her freshman and sophomore years at South San Antonio High School. This fall, she plans to attend Texas A&M University in San Antonio and major in criminology. “My hard work is paying off and because of the Ford Driving Dreams Grants program and LULAC, I am excited about going to college to earn my degree and reach my goals,” said Eggers.

“Helping young people succeed is a constant effort we have made possible in association with Ford Motor Company Fund so students can graduate high school on time and pursue a college education. Today, we celebrate and recognize the work of the Councils who are making sure that their communities are being empowered through academic excellence,” said Brent Wilkes, chief executive officer of LULAC.

Earlier this year, Ford Fund impacted the lives of San Antonio students with a donation of 10,000 new books to elementary schools, a reading party for second and third-graders at Miguel Carrillo, Jr. Elementary School, and $50,000 in scholarships awarded to 25 high school students preparing for college this fall.

Joe Avila, manager, Ford Motor Company Fund.

Ford Driving Dreams Grants has invested more than $1.3 million since its launch in 2010. More than 1,500 students and 60 Councils have been able to leverage their success to impact the lives of high school students across the country. Each FDD grant recipient will develop a sustainable program that reflect the local education landscape and relies on partnerships with local education institutions. For more information on the Ford Driving Dreams Grants, visit www.forddrivingdreams.com.

Ford Motor Company Fund has invested close to $5 million in scholarships and other education initiatives across the country, Panama, and Puerto Rico. In addition to Ford Driving Dreams, other Ford Fund educational programs include Ford Blue Oval Scholars, Ford Next Generation Learning, Ford College Community Challenge, and the Ford STEAM Lab. For more information, visit www.forddrivingdreams.com